Push Notification Explorer

Marketing push performance

Every push notification sent on Novel, with the revenue attributed in the 24 hours after send. Native store currency is shown alongside its USD-converted equivalent — all charts, KPIs, and rankings use USD so brands are comparable.

pushes
brands
Bandit Running and The Meatery use custom 1:1 API integrations that send one transactional push per customer, inflating volume without representing marketing campaigns. Hidden by default — toggle in filters to include.
Pushes sent
24h revenue
attributed
Avg / push
mean
Median / push
p50
Top push
Brands sending

Activity over time

Pushes sent and revenue attributed.

When pushes perform

Average 24h revenue per push, by day & local hour.

Brand leaderboard

Click a brand to drill in. Sort by any column.
Brand # Pushes Total 24h rev Avg / push Median Best push % $0 Last sent

Top performing pushes

Highest 24h revenue in the current filter.

Revenue distribution

Pushes grouped by 24h revenue bucket.

All pushes

Sent Brand Type Header & body 24h revenue